From nationwide success, to a drift in their closely bonded group, a crack in their foundations. New Sounds now return with new member Quentin who brings a new spark to the London formed boy band.
Virus interviews these charming lads to find out how they dealt with ex band member AJ's decision to go solo and what's in store for the UK Funk scene for the coming months, including their new album 'Fast Forward'. So, how has the departure of former guitarist AJ really made them feel?
T: "Well, to be honest, we we're gutted when AJ told us he wanted to go his own way. But now the rest of us realise it was for the best. He started to get more distanced from the group after the release of our first hit 'Blue Line'. But we're all happy for him and wish him the best for his start in his solo career." With these guys it seems like, 'out with the old, in with the new'. We asked them about new member Quentin.
(All look at Quentin and laugh)
Damion: "He brings a better vibe to the group and we connect more. He's helped us find our new sound and something that suits us all and we love doing."
Kris; "And he's quite a funny guy!"
Quentin tells a knock knock joke about a chicken. Kris is the only one laughing.
T: "Dude, that was funny on a next level!" So now we know how the group feels about their new talented guitarist, but how does he feel accompanying these guys on the road to fame?
Quentin: "I feel privileged and lucky that I found these guys. It's a gift to have this opportunity. It's every mans dream to get paid for doing what you love! I'm actually quite surprised they like my ideas!"
We were also interested in how their fan club was doing after AJ left, since he was a much loved member of the group.
Kris: “The fans were gutted too when he announced it, and he said he was deeply sorry. But at least they have his new stuff to look forward to. We’re hopeful they’ll start accepting Quentin soon too” he says with a smile.
New stuff? Does this mean competition for the lads? Is it possible for the lonely boy to make the New Sounds’ fan base turn in his direction?
T: (Laughs) No, not at all. He’s developing a new style of music, you know, going more into the hip-hop and rap. So he’ll get a different audience who are into all that. Yeah, some of them will still be his fans from New Sounds to solo, but we’re not forcing anyone to like us over him!”
As well as their ex member AJ, New Sounds have also been playing out a new tune in their heads. A slightly more upbeat sound, which is a fusion of rock and funk, will soon make fans jump up and down impatiently until they get their hands on the album. So what has really inspired these party animals to change their ways?
Damion: “Our new album ‘Fast Forward” was inspired more or less by our own lives. One minute you’re jammin’ as a teenager, and next thing you know, you’re 5 years older!”
T: “True story, you regret the things that you don’t do, more than the mistakes you make and regret. We really just want to inspire our fans to live their lives to the full.”
You better believe they’ll be living to the full after listening to their new single ‘Dancing With the ‘Devil’ which is a moral in its own. What else can we expect from the quirky quartet? They give so much but what do they want to take for themselves?
“We want world domination!” says newbie Quentin. T: “That, and international success! New Sounds hope to take over globally and introduce other people to our sound.” We, at Virus, are sure that these lads will climb the ladder of success all the way to the top this time, and we’ll definitely be there to watch it all happen.
Sunday, 28 February 2010
Writing Copy Draft
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Magazine Case Study
Anita's case study on Mojo magazine
Mojo magazine's website: http://www.mojo4music.com/blog/
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Friday, 26 February 2010
Barcode
We download our bar-code font from this website http://www.barcodesinc.com/free-barcode-font/ installed it to our computers and made our own bar-codes, then we added a code of numbers under it :D this is what it looks like :
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Thursday, 25 February 2010
The Source- Case Study
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Tuesday, 9 February 2010
Readers profile, megan, anita ravi, daniel
The age of the audience that we have aimed our music magaine at are from the ages of 16-25, we decided as a group that this age range would be highly appropriate and work well as this age of the generation that are interested in this genre of music that our magazine focuses on. Whereas if we were to aim it at people aged 50+, they wouldnt be interested to buy the magazine as they are typicaly more interested in classical more sophisticated music, and wouldnt know any of the latest bands or any of the feautures on the magazine. Also this age is appropriate is that the magazine may include mild swear words that any younger would be seen as inappropriate and, have a bad influence.
Another idea that we had to focus on is the social class of the aimed audience, would they be middle class? working calss? or upper class? this had to be decided carefully as this would depend on the decided price of the magazine. Our overal price that we considered appropriate was £2.50, we came to this decision as the age of our target audience would be able to afford it as the majority of them would have a part time job, (shop work in retail) as it is a monthly issue they have time to get the money, if you think about it, the magazine is rather cheap as it has a lot to offer, this also gives them enough money to spare for other social activities, such as going to live gigs, as this will be advertised in our magazine.
The ideas that we came up with to attract the readers is competitions that could give out free ticket's to upcoming gigs and concerts, VIP tickets to meet celebrity's backstage, most of the audiences would jump at this opportunity. The average income that our target audience would earn is the average british income, and most of them would still be in educion, e.g college or university.
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Sunday, 7 February 2010
Live Photos - Anita
I took these photos at a live gig at pluginplay studios. I wanted to capture some atmospheric photos of the bands Subverts and Pete and the Pirates. The lighting conditions were quite bad as there was low light at most times, so i had to increase the ISO to get more light in the photos. This added noise to some of the photos and made them grainy,however, i will try to restore them by manipulating them on Photoshop later. I really like how some of these photos turned out as the lights help create a certain mood in the photo, which reflect Funk Rock music. I also got some crowd photos which show energy and it looks as if they are having a good time. We can use these photos in our magazine to persuade the readers to go to live gigs more and see these particular bands.
Posted by Anita and Megan at 14:06 0 comments
Music Genre Research- Funk Music
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Friday, 5 February 2010
Thursday, 4 February 2010
NME Case Study
Check out this SlideShare Presentation:
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