Evaluation-Q2- Ravi

Q2

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Evaluation-Q4- Ravi

Who would be the audience for your media product?

We tried to aim our magazine more towards the people aged between 16-24 as shown from our questionnaire result. This could be because aged 16-24 tend to be the people with the most disposable income which makes them the most likely to buy my magazine. However, seeing the Funk magazines are not really around, I would consider my magazine to be aimed at a niche market. This is because of the language used in my magazine which would more likely apply to people who understand slang words and etc.






Another way I tried aim our magazine to the particular aged group audience was by the picture we used for our magazine where different bands are performing at a gig/concert which is a social aspect of a teenagers and young adults who are outgoing and this would attract my audience to read my magazine.

Evaluation Part 3 How does your media product represent particular social groups? By Daniel Mija

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How Does Your Media Product Represent Particular Social Groups

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Evaluation- Question 1 -Ravi

In what ways does your media product use develop or challenge forms and conventions of real media products?


In our media product we have produced the typical convention of a music magazine. Our product has all the real convention of an actual magazine such as photos, brand identity, barcode, price and extras. From including all these features our product will look very realistic and stand out like the actual magazines that are out in the market. We used black background for one of our house style which our audience can immediately realize as you scheme through the magazine. We used black because regardless of it being a very plain colour we wanted to show it can be very powerful and commanding colour that can really stand out and grab our target straight away. However black can also symbolize darkness and sadness, so we used to show that our magazine includes bad stories such as band splitting up.


We challenge form of convention by selecting a genre which is totally out of the box Funk Music which is also not existed out in the market today. From this we saw the gap in the market and used it as an opportunity to make a unique magazine. Fuck music has also variety of subgenres such as fuck-core, funk rock, funk jam, which wider's our target audience to a high level. We thought this would be very effective because there aren’t many music genre's out their which covers almost all types of music. We thought Funk Music symbolizes many varieties of colours, so we used this idea through out the magazine, where you can see lots of colours are being used starting from the mast head.

In what ways does your media product use o1

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Anita's Evaluation Q7 - Looking back at you preliminary task, what do you feel you have learnt in the progression from it to the full product?

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Q7

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Research

In our main task, we did a lot more research than our prelim task. We wanted more feedback for our audience to ensure that our magazine is targeted to the right people and that they are attracted to it. In my questionnaire for the prelim task, I only asked 6 questions. However, when I started the main task, I found that it was important to ask at least 10 questions so that I could get as much information as possible about our audience from our questionnaire.
I also researched rock music before deciding which genre to pick for the music magazine. This helped a lot as I saw that there are already a lot of magazines on the market that are dedicated to rock music (NME, Kerrang!). I didn't do this for the prelim task, so I had problems thinking of what the content of the student magazine would be.

Audience feedback

For the prelim task, I felt that our audience didn't like some aspects of the magazine. This taught me to get more audience feedback so I know that the magazines would really work in the market. We used the school Forum to get feedback on which name to use for our Funk music magazine. I also used the social networking site Facebook to get feedback from people our age (15-24) of our magazine front page, contents page and DPS so far. I also constructed the mock ups and then asked the rest of my group what they thought and they wrote it down on a print out I made. This helped me get more ideas and get other people's opinions on it. I then also had the idea of doing focus groups. We asked people who were interested in Funk music and who were essentially our target audience speak about what they liked and didn't like about our magazine.

Photos

For the prelim task, I didn't take many photos and didn't present them in the best way I could. I only took about 2 sets of photos and presented them in publisher JPEG photos. For the main task, I took about 4 sets of photos (you can see at Model's and Photos). I also presented them on slide.com which I discovered was a really good way to present a big set of photos. The photos were also well thought out and I knew what I wanted for each photoshoot, unlike the prelim task ones, which were a bit random.

Anita's Evaluation Q6 - What have you learnt about technologies from the process of constructing this product?

I have learnt a lot about new technology in the process of making my music magazine. The software that I used was Microsoft Publisher and Adobe Photoshop to construct the actual magazine and edit the photos. I have also used websites such as Slide Share and Slide.com to present my research and photos on. I have also learnt more about camera technologies and lenses.

Microsoft Publisher

I used Publisher to construct the front page, contents page and double page spread. I have learnt how to create a double page spread within it. It gave a clean professional look to our magazine. We experimented with the different tools and ways of using text boxes etc. We also used different sized fonts for the quotes within our double page spread. The text boxes and photos were easy to move around and arrange in Publisher.



Photoshop

I used Photoshop to manipulate all my photos. I have experience from doing photography as my other subject and also as a hobby outside of school, however, it was difficult to manipulate images for music magazine purposes, as it had to be a particular genre (in my case, funk music). I took a lot of different sets of photos to experiment with the content that would suit my magazine, and then I tried different editing techniques that would suit the magazine (construction example 1 and 2)



Google Picasa 3

I have also used a free software from google which lets me view photos easily. I also used it make collages of our draft designs.



Websites

In the course of writing my evaluation, I have experimented with different ways of presenting my work so it's easier to read and view. I have used slide share and also learnt a lot about blogger and the other tools in it such as adding hyper links, photos and videos.

Camera technologies

In the first set of photos of The Subverts I had a problem of taking the photos in low light, and I had to turn my ISO up to 1600 so that the photos came out really grainy and with a lot of noise. I found it hard to reduce the blur and also make sure that the people in the photos were correctly exposed. I then researched different types of lenses and found that I need a lens with a wider aperture so that more light goes into the camera and I could use a faster shutter speed as well as making sure the exposure was right. I then found this portrait lens and bought it to improve the quality of my images as I didn't have professional studio lights for my photos.

Anita's Evaluation Q5 - How did you attract/address your audience?

After we worked out who are audience will be, we need to think of way to attract them to our magazine. In our questionnaire (Q9), we asked people what attracts them the most to a magazine, and the result we got was the cover. I also think that first reactions to the magazine is is important as it determines whether or not a person is attracted it it. The font and photos were the most important to attract our audience. We made sure to get a range of models for our photos of different races so that more people would be interested in it. They were also between the age of 17-25 so our young audience would have liked to read about people around their age.
The font we used for the masthead was important too as it tells a bit about what the magazine is like and the genre. We decided to use the font neon lights so that people would recognise it as a magazine for people who like night life.




The language of our magazine is also important as we need to keep the reader engaged in our article. We used a few slang words so that our readers feel comfortable reading the article and they relate to it. It also seems less formal if we used colloquial language.

I think that the colourful house style is eye catching and that it would immediately attract our target audience.