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Saturday, 27 March 2010

Evaluation Part 5 What kind of media institution might distribute your media product and why? By Daniel Mija

Publishing
The publisher that would publish our magazine would be ASCAP. After researching ASCAP I found out that it published “playback magazine” and it was interested in Funk Music and was going to releasing a new label about Freestyle Funk Music and as our magazine is all about funk music they would know our target audience and how to target and attract them to our magazine. Also we would be helping them by featuring the artists in our magazine.
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http://freestylefunk.net/freestylefunk/freestyle%20funk%20music%20publishing.html
Distribution
The kind of distribution methods that I would use to distributed our magazine would be the common ones for example corner shops and supermarkets (e.g. WHSmiths) because after doing our questionnaire we found out most people and our target audience buy magazines for this places and this places aren’t hard to find and close to our customer.

Also after researching magazine I found that stores like Tesco and Waitrose are one of the main sellers of Music magazines and most people do groceries shopping there they also pick up a magazines as their there. This is why we would make shall that our magazine will be distributed there so it would be more available to our customers.

As the internet is getting bigger and most people our online most of the day especially our target audience 16- 25 year old we would have a visual copies of our magazine online and it would be distributed this way to and I think it would be cheaper for us as a company as we wouldn’t have to print as many copies and as most young people spend their time online rather than in magazine shops it would be easier for our customers to get hold of.

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